Ten Thousand Cents

Full Conference
One-Day Full Conference
Basic Conference/Exhibits Plus

Ten Thousand Cents is a digital artwork that creates a representation of a US $100 bill. Using a custom drawing tool, thousands of individuals working in isolation from one another painted tiny parts of the bill with no knowledge of the overall task. Workers were paid one cent each via Amazon's Mechanical Turk distributed labor tool. The total labor cost to create the bill, the artwork created, and the reproductions available for purchase are all $100. The work is presented as a video piece with all 10,000 parts being drawn simultaneously. The project explores the circumstances we live in, a new and uncharted combination of digital labor markets, "crowdsourcing," "virtual economies," and digital reproduction.

Takashi Kawashima
Aaron Koblin
USA