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FOR IMMEDIATE RELEASE
29 June 2006

For further information:
Brian Ban
+1.312.673.4818
+1.312.673.6707 fax

World's Record Etch A Sketch® Coming to Boston at SIGGRAPH 2006

(Chicago, IL) The world's largest EtchASketch® will make its debut at SIGGRAPH 2006, the 33rd International Conference and Exhibition on Computer Graphics and Interactive Techniques held 30 July to 3 August 2006 in Boston, Massachusetts.

Officially endorsed by The Ohio Art Company, the installation will be in use before the curtain rises on the SIGGRAPH 2006 Computer Animation Festival - the world's marquee showplace for the latest and most innovative animation films of the year. The Festival is compromised of the Electronic Theater (an enormous main theater area) and the Animation Theaters. The EtchASketch® will be in the Electronic Theater.

This technology allows audience members to control (in real time) the two famous EtchASketch® drawing knobs and use them interactively on the main projection screen. Functionality will also include the audience's ability to "shake" the screen clean and start again with a blank canvas.

"Pushing boundaries and achieving significant results in any profession generally involves collaboration across different company departments, teams, or organizations," stated Terrence Masson the SIGGRAPH 2006 Computer Animation Festival Chair from Digital Fauxtography Inc. (who developed the idea). "This type of collaboration is a key component of SIGGRAPH and the EtchASketch® game will be a great demonstration of how a common goal can focus people to work together while having a tremendous time."

The SIGGRAPH 2006 Computer Animation Festival features approximately 100 films and videos by some of the world's most creative scientists, animators, VFX specialists, educators, studios, and students.
More information on the Computer Animation Festival

SIGGRAPH 2006 will bring an estimated 25,000 computer graphics and interactive technology professionals from six continents to Boston, USA for the industry's most respected technical and creative programs focusing on research, science, art, animation, gaming, interactivity, education, and the web from 30 July to 3 August 2006. SIGGRAPH 2006 includes a three-day exhibition of products and services from the computer graphics and interactive marketplace from 1-3 August 2006. More than 250 international exhibiting companies are expected. Registration for the conference and exhibition is open to the public.

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ACM SIGGRAPH, the leading professional society for computer graphics and interactive techniques, sponsors SIGGRAPH 2006.

The Etch A Sketch&® product name and the configuration of the Etch A Sketch&® product are registered trademarks owned by the The Ohio Art Company.