Meet the Power Buyers

Buyers will arrive at SIGGRAPH 2002 with approved plans to purchase products, systems, and services during the 12-month period following the Exhibition. Following SIGGRAPH 2000, more than half of the attendees planned to spend over $50,000 annually, and the average expenditure for the type of products exhibited was $691,000.
 
Expenditures on graphics products for the year following SIGGRAPH 2000:


 
SIGGRAPH 2002 Will Attract a Broad Range of Industries
SIGGRAPH 2002 is the place where you can meet face-to-face with representatives from the top organizations. Ninety percent come to SIGGRAPH with buying influence for one or more of the products displayed in the SIGGRAPH Exhibition.
 
 
Organization's Primary Business

 
Animation 14%
Advertising/Graphic Design 8%
Web-Based Development 8%
Education 8%
Video Production 7%
Entertainment 7%
Software Development 7%
Research/Development 5%
Computer Graphics Consulting 4%
Fine Arts 3%
Broadcasting 3%
Government/Military 2%
Architecture 2%
Communications 2%
Computer/Peripherals Manufacturing 1%

 
SIGGRAPH 2002 Attendees Seek the Products That Will Help Them Succeed
These are the people who have the responsibility to discover the products and technologies that will help their companies be more productive and their employees work better and faster.
 
Attendance Profile

 
President/Owner 24%
Manager 12%
Educator/Professor 8%
Graphic/Fine Artist 16%
Film/Video Animator 16%
Engineer 11%
Scientist/Researcher 6%
Training 9%
Web Developer/Internet Specialist 4%
Other 3%
Some respondents indicated multiple profiles.  

 
Reach an Exclusive Audience
For five out of every 10 SIGGRAPH buyers, this will be the only trade show they attend this year. SIGGRAPH attracts a devoted and loyal audience. In fact, no other show attracts more than 15% of the SIGGRAPH audience.
 
Ready for Business
Attendees come with a common goal: to experience first-hand the latest technologies and products in the Exhibition. Ninety-eight percent of the SIGGRAPH 2000 audience spent three hours or more viewing products in the Exhibition. The average attendee spent more than 12 hours on the exhibit floor over the three days of the Exhibition.
 
Why Attendees Indicate They Come to SIGGRAPH

 
See New Products 93%
Learn About New Technologies and Advanced Techniques 93%
See Specific Companies or Products 83%
Evaluate and Compare Companies for Purchase 79%
Networking With Exhibitors and Colleagues 68%

 
The Attendees are There With an Interest and Plan to Buy!
SIGGRAPH 2002 is the most important sales and marketing event of the entire year. Ninety percent have a role in the buying decision, and 35% have final authority to make purchases for the vast array of products and services they come to see on the exhibit floor.

 
Product Interest
(Percent of attendees from each product category)


 
2D/3D scanners
3D modeling
Animation
Business and financial graphics
CAD/CAM/CAE/CIM/robotics
Computer-video interfacing Desktop publishing
Digital cameras
Electronic publishing
Geographic information systems
Graphic art systems
Graphic design systems
Graphics accelerator boards
Graphics standards software
Haptic input devices
Hardcopy devices: photographs/slides
HDTV
High-performance graphics processors
High-resolution graphic display systems
Image processing
Industrial design
Information visualization
Input devices: digitizers, light pens, mice
Low-cost graphics systems
Medical imaging software
Motion capture
Multimedia/hypermedia
Networking: hardware, software, services
OEM components
Paint systems
PC add-on products
PC-based systems
Projectors
Rendering and image-synthesis software
Scientific visualization
Simulation
Storage devices: tape/disk
Video technology
Virtual reality
Web 3D
Web graphics development
Workstations
40%
40%
67%
10%
18%
28%
19%
44%
18%
11%
38%
34%
39%
16%
25%
16%
13%
35%
39%
32%
34%
19%
22%
38%
33%
11%
40%
33%
21%
8%
33%
27%
30%
21%
36%
19%
29%
22%
33%
38%
33%

All demographics were derived from a survey of SIGGRAPH 2000 registrants conducted by Capstone Solutions, Inc., Colorado Springs, Colorado USA.




RESERVE YOUR EXHIBIT SPACE NOW!

SIGGRAPH 2002 is the choice for the leading companies in the computer graphics industry. Make your decision now to exhibit at SIGGRAPH 2002.

Download the Exhibitor Application, print it, complete it, and send or fax it to:


Hall-Erickson, Inc.
98 East Naperville Road
Westmont, IL 60559 USA
+1.630.434.7779
+1.630.434.1216 fax
halleric@siggraph.org

   
INVITATION TO EXHIBIT INFORMATION
> Meet The Power Buyers
> Exclusive Marketing Opportunities
> Startup Park
> General Information
   

 


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