Web3D RoundUP
Manages Chaos

by Ben Wyrick
8/15/01
Take 30 of the
choicest Web 3-D developers and corral them into West Hall B at
the Los Angeles Convention Center. Hand out ping-pong cannons to
a posse of hundreds of the meanest tech-savvy hombres this side
of the digital divide. Now you've got yourself a Web3D RoundUP,
partner.
The developers
vie for the coveted Golden Lasso award, delivering demos of their
company's product during a timed session ranging from one to three
minutes. Seated on risers at the front of the hall, would-be award
recipients endure the crowd's critique, which ranges from lynch-mob
mentality to exuberant acceptance.
And it's not a
purely academic critique. Audience members are armed with noisemakers:
cow cylinders which "moo!", signaling a "boo!",
and plastic yellow smiley face sticks which signal "hurray!".
Ping-pong ball handguns are distributed for the purpose of penalizing
the presenters when they run over the time limit, which is projected
on the big screen. Pipe-cleaners are also made available, for no
other discernable purpose than to fashion silly hats. (And the smiley
faces also blow bubbles.)
It's an understatement
to say the Web3D RoundUP is one of SIGGRAPH's most interactive Special
Sessions.
Now
in its sixth year as an official SIGGRAPH event, the RoundUP's ringleader
and head wrangler is Timothy Childs, who applauds Web3D's "unstoppable
evolution."
The RoundUP grew
from an informal gathering of VRML devotees in 1995 to an official
SIGGRAPH three screen circus where demonstrators hunch behind flatscreen
monitors to escape the inevitable pelting.
Sponsored by primary
donor WildTangent, Discreet, and Intel (who provided the computers),
Web3D RoundUP is a non-serious revue of some serious products.
All of the tools
demonstrated facilitate the creation of interactive 3-D images on
the Web. It's important to keep in mind that these products are
not offline, go-out-to-lunch-while-you-render packages. They are
remarkable in their ability to whittle down big files to modem-friendly
sizes.
Some examples
from the RoundUP:
* Geometrix offers
a package which uses standard CCD cameras to make a 3-D facial model
which can then be fitted with virtual eyeglasses, a product which
will appeal to opticians
* Keyhole runs
a 10 Terrabyte server which displays detailed, scalable satellite
imagery over the Web: "We can see Britney Spears's house if
you want ... she's in the jacuzzi!"
* Discreet has
created a tool which interfaces with Director and 3D Studio MAX
to allow skinning and rigid body dynamics on the Web
* Viewpoint's
brainchild is a product which overlays images over a static flat
webpage, allows them to be zoomable without loss of detail, and
to extend beyond the bounds of the application window
Meanwhile, products
come and go, judged almost instantly by ruthless techies. Like the
"ball boys" at Wimbledon, Student Volunteers dash about
collecting ping-pong balls after they've been fired, returning them
to the audience for another volley.

After 90 minutes
of demos in which the speakers hawk their wares like auctioneers,
the RoundUP proper is over. Participants are faced with the task
of voting for their favorite product on ballot cards. But the weighty
decision is quickly made, since there's a post-RoundUP party at
the nearby Hotel Figueroa.
http://www.web3DRoundUp.org
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